Marketing & PR Services

Specialist marketing and PR services

According to the Chartered Institute of Marketing, “marketing is the management process for identifying, anticipating and satisfying customer requirements profitably”. At TOMD, we work within a small number of sectors, and have thus developed great expertise in these areas.

Over the years, our knowledge and understanding have grown as we’ve continued to recruit people with very specialist knowledge – a Chartered Wealth Manager, for example. Our in-house marketing expertise, coupled with our in-depth  knowledge and understanding of our chosen sectors, means that we are unusually well-placed to quickly identify your needs, anticipate which solutions will meet these needs, and deliver practical and satisfactory results that meet your requirements profitably.

From providing consultancy services and helping you to develop a marketing strategy for your business, to carrying out ad hoc work as and when you need it, to running full-scale marketing campaigns, we can provide you with as much or as little marketing support as you need.

You always remain in control. We get to know you as a business, coming to understand your objectives and your target markets, tailoring our services to your exact requirements. In order to deliver the very best results, we offer the advice we believe will take your marketing to the next level, sometimes challenging your ideas and ways of thinking, and guiding you towards a strategy we believe will enable you to achieve your objectives.

Ready-to-use marketing materials

While we specialise in delivering bespoke marketing solutions tailored to individual firms’ requirements, we also produce ready-to-use content, materials and websites especially for financial services firms. This gives smaller firms with lower budgets a cost-effective way of communicating with their clients about a wide range of pertinent financial topics they’ll want to read about. Our ready-to-use websites can be set up and ready to go within a matter of days, complete with pre-approved, compliant content for a stress-free experience. To read more about our ready-to-use marketing solutions, click here.

PR specialists for the financial, legal and accountancy sectors

Public relations is an important way of raising awareness of your company and brand among your chosen target audience, whether this be the local and national press, or specialist trade publications. As part of your overall marketing strategy, PR can be used to raise your profile, strengthen your reputation and communicate key messages about who you are and what you do to a wider audience.

We can become your PR agency and manage all your dealings with the media. Or we can take on PR work for you on an ad hoc, as-needed basis. It’s your choice. We can arrange press briefings, draft press releases, communicate with journalists and outlets on your behalf, and monitor the press for any coverage you receive.

If you’d like more information on our marketing and PR services, or wish to discuss your firm’s requirements, please give us a call on 01279 657555 or email us at marketing@tomd.co.uk and we’ll be happy to have a chat about what we can do for you.