Outsourced Marketing

Outsourced marketing services

Outsourcing your marketing can make good financial sense and produce excellent results, no matter the size of your business. Whether you’re a small firm needing to outsource your entire function, or a large company hoping to supplement your existing in-house marketing team, we can help.

A successful marketing strategy requires input from a wide range of people, from copywriters, web experts and designers, to researchers and social media specialists. For many companies, the costs of employing a full marketing team, including salaries, employers’ NI, holiday pay and overtime, can be prohibitive. In addition, the headaches associated with managing staff – motivation and training, coping with sickness and holidays, and disciplinary action – can prove highly stressful and take up a great deal of valuable time that you’d prefer to be spending on developing your core business.

By outsourcing your marketing to us, you can remove a great deal of the stress associated with managing an in-house team, while only paying for the services you need.

The process

When you work with TOMD, you’ll have access to a complete range of marketing skills, ranging from strategy development through to implementation, and a team with niche expertise in your industry.

Our service is tailored to meet your individual requirements. If you decide to work with us, we’ll discuss your needs and develop a service level agreement (SLA), defining exactly what we’ll be doing for you. These agreements can change as our relationship evolves, for example if you decide you need a higher level of marketing support as time goes on.

We offer a highly personal level of service, and will appoint a dedicated Account Manager who will be responsible for ensuring that all your projects are executed according to your instructions and specifications. They’ll be in daily email and telephone contact with you, answering any queries you may have and keeping you up-to-date with all your current marketing activity. Not only this, but we’ll also have regular face-to-face meetings with you, including monthly informal reviews and quarterly formal reviews of our progress to date and objectives for the coming months.

Our fees

We charge a simple, fixed monthly fee based on the estimated number of hours we’ll be spending on your account each month. Our monthly retainer cost starts at approximately £1,500 + VAT, although the actual cost can vary according to your requirements, the number of hours you need, and the length of your contract.

If you are interested in outsourcing your marketing and would like to discuss your requirements further, please just call us on 01279 657555 or email us at marketing@tomd.co.uk and one of our friendly team will be happy to talk about your options.